Meet the Team

Meet the operators behind the work.

Arqlane was founded in 2026 by Harsh Gupta and Sagar Naik. Our team has worked across leading agencies and brands in India and global markets, combining strategic planning with practical, hands-on execution.

Harsh Gupta

Co-Founder

Harsh spent over a decade in the room where marketing budgets get decided. He started as a business and data analyst, untangling CRM data migrations and building business intelligence for global brands. He then moved into performance marketing, running paid media for some of India's best-known consumer brands and later for scaling digital businesses across the US, Singapore, and Malaysia. Somewhere along the way, he realized the best marketing and the best analysis run on the same instinct: start with the data, test relentlessly, and never mistake spend for growth.

He has led performance marketing programs at agency networks like Publicis and IPG, and in-house at HealthTap and ViewQwest, managing budgets of up to USD 5–10 million a year.

During the last decade, Harsh has worked with brands like Middlesex University Dubai, BookMyShow, Oberoi & Trident Hotels, SBI Cards, Ceat Tyres, Tata Croma, Kotak General Insurance, HealthTap (a US-based healthcare app) and ViewQwest (a Singapore-based ISP), among many others.

Harsh holds an MBA in Marketing from the Goa Institute of Management and a degree in Hospitality Management from the Ambedkar Institute of Hotel Management, Chandigarh.

Areas of expertise

  • Digital marketing strategy
  • Media & campaign management
  • Growth planning

Previous experience

Publicis · IPG · HealthTap · ViewQwest

Sagar Naik

Co-Founder

Sagar spent a decade solving some of the hardest problems — first helping enterprises untangle contract risk and compliance, then helping SaaS companies build the go-to-market engines that got them in front of the right customers. Somewhere along the way, he realized the best marketing and the best consulting run on the same instinct: ask sharper questions, follow the data, and never mistake activity for progress.

He has worked with global enterprises to rebuild how they manage contracts and supplier risk — the kind of work where "good enough" isn't good enough, and every recommendation has to hold up under scrutiny. That discipline is what he brings to Arqlane: less guesswork, more evidence; fewer vanity metrics, more decisions clients can actually stand behind.

Sagar holds an MBA from the Goa Institute of Management, and a Mechanical Engineering degree from Goa Engineering College.

Areas of expertise

  • Digital analytics
  • Customer journey optimization
  • SEO / GEO

Previous experience

Enterprise contract risk & compliance · SaaS go-to-market

Hitesh Poojary

Growth Strategy

Growth marketer with 10+ years of experience across consumer apps, performance marketing and international growth. Has led acquisition, GTM and growth initiatives across India and global markets.

Areas of expertise

  • Growth strategy
  • Performance marketing
  • Go-to-market & partnerships

Previous experience

Truecaller · Emeritus · MediBuddy · Performics

How we operate

Our working principles.

Commercial thinking

We judge work by its effect on the business, not by channel-level vanity metrics.

Transparency

Clear reasoning, visible assumptions and honest reporting—including what did not work.

Hands-on delivery

The people who set the strategy stay involved while it is executed.

Knowledge transfer

Your team should be more capable at the end of an engagement than at the start.

Let's find your next growth opportunity.

A short introductory call is usually enough to work out where the biggest opportunity sits and whether we are a good fit.

Book a 30-min call